How to Sync WooCommerce Products, Prices and Stock with TikTok Shop

Selling the same products in two places is easy to start and hard to keep tidy. Titles change, prices move, stock runs down, and each of those changes has to appear in both places or customers eventually notice. This guide explains how WooCommerce and TikTok Shop can be kept in step, what moves automatically, and what still needs your attention.

The examples use  LitCommerce, one of the tools that handles this, and its page on WooCommerce TikTok Shop sync shows the same flow in screenshots. The underlying decisions apply to any setup, whichever tool you use.

Who this is for

This guide is most useful if you have more than a handful of products, you sell the same items on your WooCommerce store and on TikTok Shop, and you are tired of updating both. If you only have five products and they rarely change, doing it by hand is fine. Once a catalog grows, or once you start selling during promotions and LIVE sessions, small mismatches become expensive.

What “sync” should cover

Before touching any settings, it helps to be clear about what you expect to stay aligned.

  • Titles and descriptions - WooCommerce to TikTok Shop - Edits carry over

  • Prices - WooCommerce to TikTok Shop - Updated automatically

  • New variants - WooCommerce to TikTok Shop - Added to the TikTok listing

  • Inventory - Both ways - Updates after a sale on either channel

  • Orders - TikTok Shop to WooCommerce - Appear in your store

Everything above runs on a 15-minute cycle. That is frequent enough for most catalogs, but it is not instant, which matters for fast sellers.

Step 1: Link the two stores

Install the plugin on WooCommerce, or connect the store from the app. WooCommerce becomes your Main Store, meaning products start there and data syncs outward from it. Next, connect TikTok Shop by entering a store name, choosing the region and authorizing access to your seller data.

Step 2: Get your products in place

There are three starting situations, and you may have more than one.

Case 1: Products in WooCommerce, not yet on TikTok Shop

Select the products, choose Add to Channel Drafts, pick TikTok Shop, and add them as drafts. Then complete the fields TikTok requires, including category, shipping and warranty, and publish. For a larger batch with shared settings, Quick Publish with AI-assisted attribute generation speeds things up.

Case 2: Products on TikTok Shop, not yet in WooCommerce

Import the TikTok listings, select the ones you want and create them in WooCommerce. You can map TikTok warehouses to your store’s locations during this process.

Case 3: Products on both

Link them. Hover over the red dot beside an unlinked listing, choose Link To A Product and match it with its WooCommerce counterpart. Only linked listings sync.

Step 3: Set up the sync rules

Open the TikTok Shop channel settings. This is where you decide how each kind of data behaves.

WooCommerce TikTok Shop price sync settings in Channel Settings

Prices

Prices sync from WooCommerce to TikTok Shop every 15 minutes. Price rules let you add a fixed amount or a percentage, which is handy when TikTok’s fees mean you want a slightly higher price there.

Stock

Inventory sync can share a percentage of your stock, apply minimum and maximum thresholds, and keep a listing active when stock hits zero. Use these to protect against overselling during a spike.

Orders

Turn on Import Orders to Main Store so TikTok Shop orders appear in WooCommerce. Orders that TikTok ships itself carry encrypted buyer information, which does not import. If you plan to fulfill from your store, choose Shipped by Seller.

Step 4: Verify

  • Place a test order and confirm it appears in WooCommerce.

  • Confirm stock changes on both sides after the next cycle.

  • Change a price in WooCommerce and confirm the TikTok listing follows.

  • Open any listing that did not publish and check its category and required fields.

Good habits that keep sync clean

  1. Edit titles, prices and stock in WooCommerce only.

  2. Keep a small stock buffer on products that sell fast.

  3. Link every product that exists on both channels.

  4. Review unlinked listings weekly.

Troubleshooting

A product is not showing on TikTok Shop

Check that it has a complete title, description, images, price and the right category. Approval delays can also hold listings back.

Stock looks wrong on one side

Check the product is linked, look for manual edits made directly in TikTok Shop, and remember the 15-minute cycle.

Orders are missing in WooCommerce

Confirm order import is on, and check whether the order was shipped by TikTok, in which case the buyer details will not import.

Frequently asked questions

Do I need to install anything on WooCommerce?

You can install a plugin, or connect your store from the app, depending on the tool.

Can I sell in more than one region?

Yes. Multiple TikTok Shop regions can connect to one WooCommerce store.

How do I try it first?

Most sync tools, including LitCommerce, offer a free trial. LitCommerce provides 7 days with full features, which is enough time to publish a first batch and watch a few orders move through.

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